Mediatization is the driving force behind the transformation of society and culture


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Authors

  • N.Zh. Koshkenov L.N. Gumilyov Eurasian National University
  • K.O. Sak L.N. Gumilyov Eurasian National University

DOI:

https://doi.org/10.32523/2616-7174-2019-127-2-78-83

Keywords:

Mediatization, media, medialogic, mediation, social space, culture, traditions, globalization

Abstract

Globalization, the destruction of traditions, glocalization, deterritorization,
individualization, mediaization become trends in modern society as a social process that
transforms culture and communication. In the article, the authors give an introduction to the term
«mediatization» and give a understanding of this theory. Mediatization is also viewed as one of
the key factors for changing social and cultural traditions in society.

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Published

2019-06-28

How to Cite

Koshkenov Н. ., & Sak Қ. . (2019). Mediatization is the driving force behind the transformation of society and culture. Bulletin of L.N. Gumilyov Eurasian National University. JOURNALISM Series, 127(2), 78–83. https://doi.org/10.32523/2616-7174-2019-127-2-78-83

Issue

Vol. 127 No. 2 (2019)

Section

Статьи